Hi, I’m Obie Daids, a UX Design Director from the greater Philadelphia area. I enjoy problem solving, those AH HA moments, coffee revivals and simple engaging websites that people like.

Measuring Success

• UX Research & Analysis

  70%

• Design Strategy & Leadership

  85%

• User Storytelling & Customer Journey

  75%

• Information Architecture

  55%

• Product Interaction Design

  75%

• Project Scoping

  90%

• Competitive Analysis

  40%

• Interface & Content Modeling

  75%